Most likely you have already heard other people getting all
excited about JV's and how they can help you build your online
Or maybe you belong to that group of people who are not familiar
with JV offers, which is short for joint venture offers... also
known as business proposals.
Either way... you can benefit tremendously from the following
8 tips to be successful with your own JV offer.
Let's get started...
1. A JV offer doesn't require a JV partner to buy your products
or services to become a JV partner.
Asking you potential JV partner to buy the product or service
would be considered a sales offer and not a JV offer. A JV
partner is usually offered a free review copy of your product or
Doing that drastically increases your chances to gain a JV
partner as this makes him or her feel obligated to return the
favor by doing his part of the partnership and e.g. promoting
your product or service to their lists.
Why am I mentioning this? Yes, you guessed it right... I had
people contact me to do a JV with them and when I asked for a
review copy to check first the value of the product... I was
referred to their sales page!
2. A JV offer has to be a win/win or better a WIN/win. :)
A JV offer has to provide your JV partner with one or more
additional benefits for becoming your partner... his WIN.
Your win will e.g. be to be able to tab into your JV partners
list and gaining extra sales.
A JV offer that offers a win/win could e.g. be:
"I am looking for JV partners that can promote my product or
service to their list of contacts.
In return for you are recommending my product or service to
your list, I will not only provide you with a free review copy
of my product or service, but also pay you a 10% higher
commission than regular affiliates."
Another example... a JV offer for a service you provide could
e.g. offer this:
"I am looking for a JV partner who needs a small to medium sized
software product developed in Visual Basic. I can offer to do
that for you free of charge in return of 10% of the profits you
generate selling that software for the first year starting at
your first sale and 5% for the time after the first year."
Again, a win-win situation... the JV partner has a product
without out of pocket expense that he can sell exclusively to
his lists, his WIN. And you can earn royalties for live without
your own list.
3. Don't make the initial JV proposals too lengthy.
Especially when you propose to a well know marketer, this can
be the JV kill. Those people often have very limited time and
will not even read your message all the way to the end if it's
It is better to send a short teaser email first and then follow
up once they reply with all details.
4. Make your potential JV partner feel like you're a peer and
not a salesperson.
Do your research before you send your first email to a potential
Make the style of your JV offer personal, mention details about
their business and how the JV offer can help them in what they
want to achieve.
5. Don't let your JV partner do all the work, participating in
the JV should very as little work as possible for them.
Be prepared and offer them to provide marketing material for
your JV partner. This can be solo-ad copy, banner and text ads
and other materials your JV partner can use to share the word
about your product or service.
The less work it is for them, the more likely they will become
your JV partner. It is that simple.
6. Don't just go only for the big player.
Overlooking smaller publishers that have a very loyal and
responsive list can be another mistake. Besides, those will be
much more likely interested in your JV offer as they are not
flooded with them (yet).
7. Show them how you can help their clients and customers.
Give an example how your product or service compliments your
potential JV partners own products or services. This way you
help them to provide an even better service to their clients
This will also build trust that doing a JV with you will not
only earn you and them money, but show that you are interested
in helping them to look good in front of their own clients and
8. Test your web copy and conversion rates and provide details.
By letting them know your conversion rate, they will know that
sending traffic to your is not a bottomless pit. They can
estimate how much they will be able to earn by doing a JV with
If you know e.g. that you will generate 1 sale out of every
70 targeted visitors your sales page gets, then let them know
that you have a 1.4% conversion rate on targeted visitors.
Knowing all of the above, your next question might be... where
do I find JV partners to contact?
Here is a list of resources in alphabetical order that will help
you getting started:
- Anthony Blake Online - Entrepreneurial Success Forum:
- JV-Network: Free membership site to become a JV partner of
top marketing experts or to post your own JV offers for a fee.
- jvAlert: Paid membership site to become a JV partner of top
marketing experts, post your own JV offers and search their
- jvAlert Member Forums:
- JV Money Makers Forum:
- Mark Hendricks's Inner Circle Marketing Forum: Free section
to post and find JV offers
- Mark Hendricks's JVdealmaker Players Club Forum: Free section
to post and find JV offers
- Michael Green's "How To" Internet Marketing Forum:
- MikeFilsaime's Marketing Forum: Free section to post and find
- Profit Messaging: Free membership site to find online
contacts and post / find JV offers in their Public Channel.
- The Warrior Forum: Free section to post and find JV offers
(Note: Before posting, first post helpful feedback in other
sections of the forum)
- Warrior Discussion Forum: Free section to post and find JV
offers (Note: Before posting, first post helpful feedback
in other sections of the forum)
About the Author:
Frank Bauer is the director of Add2it.com Marketing Pty Ltd
- Helping You Succeed Online, the co-founder of
ViralURL.com, ViralPLR.com, ViralinBox.com, ViralHosts.com
and since 1996 the publisher of the More4you Blogletter
To see how he can help you, visit his blot at: www.FrankBauer.name
Other services he founded are the Add2it Go-To System...
The Secret Weapon To Multiply Your Profits!
Reprint rights to this article are granted, as long as it is
not modified and the resources plus this signature remain