Animation can be used to inform, educate, advertise and express emotions just like live action can using the same techniques; for instance the usage of colour, film language and sound. The NSPCC advert by Russell Brooke on tv is an excellent example of how animation can be more effective than live action. There's no limit to just how much a predicament or an action can be exaggerated but nonetheless remain to be convincing. Into the advert if a proper child had been thrown around it would be extremely controversial and even though it is the proceedings in today's world it would be an excessive amount of for many individuals to watch. The animated character is established in ways that portrays the little one in a fashion that are certain to get the message across. This example shows how valuable a tool animation in fact is, it is not merely a media form to entertain young children. Additionally, it is an excellent vehicle to exhibit that cartoon violence enables you to a confident end.
Having said that cartoon violence can be quite aggressive and graphic like the 'Grand Theft Auto' video games series and some Manga features involve a lot of violence and gore but created in a quite realistic way, not ideal for a new audience where as cartoons adapted from Marvel comics such as 'Spiderman' plus the 'X-Men' are primarily orientated around fighting but carried out in a less bloody way. The battle sequences involve a couple of kicks and punches and a superhuman power is employed which doesn't normally inflict much gory, physical damage regarding the opponent, instead the loser is left with a scratch or two on the face with a trickle of blood oozing from their mouth. The fights, realistic as they may be, are not overly graphic, otherwise they might need to be shown following the watershed, but they are descriptive enough to express the proceedings inside the story. Most crucial of all of the is that good always triumphs over evil within these cartoons. This does not justify the fighting but neither does it encourage it. Fisticuffs in a live action feature is always more violent than fighting in cartoons because it involves real people who can get hurt whereas cartoon characters feel nothing, making the fighting seem less realistic than a live action fight sequence.
The belief that animation is a media form directed mainly at children just isn't necessarily true, however in some situations this can be familiar with the main advantage of the producers. An illustration of this this is the recent 'DairyLea' commercials, created in a 3D Stop Motion technique it shows some talking cows encouraging children for eating their product, not only on its own, however with mashed potato. The advert shows that 'DairyLea' can be blended with other foods together with format is more memorable to children (the talking cows), therefore they truly are very likely to ask their parents to buy them some. Another good exemplory instance of animation targeted at children is the 'Green Cross Code' (stop, look and listen). This informative commercial shows hedgehogs crossing a road in an animated and musical way, encouraging children to do as they do and they're going to be safe. This format was chosen so children will remember how to safely cross the street as told by singing hedgehogs-which would not have now been possible in actual life through a live action format. The advert offers a fascinating, memorable option to mundane, forgettable, live action instructions.
Since animation is made popular by children, (for instance, the phenomenon regarding the 'Pokemon' series) there are certain ways producers can capitalise on the launch and popularity of a series. The producers see various ways of earning additional money from an effective cartoon simply because they realize that children can do almost anything to get their hands on components of merchandise, as an example the 'Pokemon' battle cards. Merchandise will not just stop at playing cards though; there is stationary, cutlery, bags, toys, clothing, books, posters and video gaming. It is this side of animation that results in adults distancing themselves through the genre mainly because that the cartoon series is blatantly directed at children and so this might be enough to put them off watching. Formerly the animation format adopted a biased approach aimed solely at a younger audience. In the early days animation it had been fascinating concept, a drawing which was moving. Because it was a unique concept people of all ages took an interest.
Now the omnipresence of this format through the years that people think it is entertaining up to a point inside their lives then just stop watching animation as they age, then if they have kids of one's own the viewing process starts again. For the reason that of this misconception of the format as well as its association with youngsters that successful attempts have been made to break this mould. Since some adults are interested in animation specific titles and series' have been directed at a grownup specific audience, these generally include the '2DTV' series, some 'Manga' titles, Comedy Central's 'South Park', 'The Simpsons', 'Futurama' as well as the Japanese 'Hen-Tai'. To close out this point, John Serpentelli writes in an article, that "the text between children and animation seems simple enough. To a young child, anything is possible while the same is true for animation." The animation format can also be able to inadvertently teach children about the artistic side of animation, as John Serpentelli says, "Since animation is a creative art form that may involve practically all other art forms and children can directly encounter the art world in an unfiltered manner."
A current comeback of 80's animation has revealed resurgence in rise in popularity of classics such as 'The Clangers', 'Bagpuss' and 'The Magic Roundabout'. Adults who viewed these animations when they were younger listen in to see these classics of these day, and their children join in. Some adults are required to watch animated videos in the workplace, on issues of safety. Needing to watch, follow and understand irritatingly obvious and drab items of animation could be enough to put some adults from the format, believing the genre is as bad as the video they had to look at. This also implies that animation is often as realistic and informative as live action, but more straightforward to understand, where as on the other hand cartoons aimed at children, however unrealistic, sometimes incorporate a moral or advice at the end of the episode, in an effort to teach the children watching what is right and what is wrong. The reason being because of this is the fact that if children see their favourite cartoon character doing something or telling them to complete something chances are they might be encouraged to do as the saying goes. This just indicates that if done correctly animations is as entertaining since they are informative or educational for a range of audiences.
About the Author:
I'm a 40 years old and study at the university (Japanese Studies).
In my free time I teach myself Spanish. I've been twicethere and look forward to returning sometime near future. I like to read, preferably on my kindle. I really love to watch Bones and How I Met Your Mother as well as docus about anything scientific. I love Gaming.
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Animation As A Type Of Media
