Even though your virtual assistant business is online, don't ignore offline sources for blog writing sparks. Observations and lessons learned from everyday experiences provide valuable business reflections you can share on your virtual assistant blog.
Take a Course
Taking a course in an area that moves your business forward is a great source of ideas and information for blog posts. Fields such as marketing, online public relations, communication, technology and people skills also complement the services you offer in your virtual assistant business.
Read Other Blogs
Read other blogs in your niche to be informed on developments, new technologies, trends, perspectives. Also read the comment threads on posts of interest. Often a topic kicked off by a blogger continues as a hot conversation in the comment thread.
Sometimes, the comment thread yields more valuable information than the original post. Comments also give you lots of blog writing sparks because you can see quickly what people want to discuss or learn about.
Building Relationships
One of the best sources for finding information for blog posts is your own blog. The essence of business blogging is about building relationships. If you build a community around your blog, you are in a great position to take these relationships a step further.
Email a regular commenter and send them a link to a new site or article you think they may find useful. Don't just contact them to ask for something. Build genuine connections. They may do the same for you. Sharing ideas and perspectives often acts as an ideas starter for writing blog posts.
Peers
Some of your blog commentators may be other VAs. If there is a synergy between you, email contact may progress to other forms of communication such as Skype (a free internet phone provider). Who knows? Maybe you could even meet in person.
Your virtual assistant business blog can be a launching pad to informal and formal partnerships, and a wealth of new ideas for blog writing sparks.
About the Author:
Allison Nazarian , president and founder of Get It In Writing, provides copywriting and marketing consulting and instruction to businesses and DIY-ers (do-it-yourselfers, especially small businesses, entrepreneurs, coaches, consultants and Virtual Assistants) throughout the world. For free copywriting tips and marketing expertise, visit Allison and Get It In Writing at: www.GetItInWriting.biz, www.DIYCopywriting.com or www.CopywritingforVAs.com.
Blog Writing Sparks for Your Virtual Assistant Business
