I see this happening all the time:
Someone’s just signed up to this great network marketing company with an awesome product that apparently sells itself. They buy a bunch of leads and call them all up, trying to sell their opportunity.
By the end of the month they’ve had little to no success. Thinking they were just unlucky, they try again next month and buy even more leads. Once again they fail to bring in the results they wanted.
Pretty soon they run out of money, patience and hope before they can reach the success they wanted.
This is not how you build a successful online MLM business. To have a truly successful online MLM business you need to know how to leverage your time properly and have systems in place that do your recruiting, selling and training automatically, 24/7 – so you can focus on the important things like processing orders and networking.
Lack of marketing skills is one of the biggest reasons 95% of new network marketers will never make it and usually end up worse off than when they started – simply, most people who buy into this industry have no idea of how to market effectively and what your company and upline usually tell you to do will be wrong.
There are many ways to market your MLM opportunity, but I’m just going to cover one in this article - an extremely simple yet effective strategy that anyone can use to practically advertise for free and build their online MLM business while they sleep.
Interested yet?
The concept is called a “funded proposal” (thank you Mike Dillard), where you sell an inexpensive retail item related to your product, like an ebook, which makes back some or all of your advertising costs. Within that ebook you can promote your network marketing opportunity and provide your contact information.
There are a couple of things that makes this strategy really good:
1. Selling the ebook will help pay for your advertising.
2. When you use this strategy, you’re positioning yourself as a leader in your area – not a salesperson.
3. Everyone hates being sold, so if you can sell your product in the form of helpful information, someone is much more likely to buy it. Readers will practically sell themselves on you and what you are offering – which means you only have to write this once and it can do your selling and education for you forever!
Now you might be thinking that you couldn’t write a book yourself.
Well luckily for you, there are a whole heap of other people out there who are more than willing to do it for you!
If you think you don’t know enough about your product or opportunity to write a short ebook to promote it, then hire a ghost writer to do it for you. The beauty of ghost writers is that after you’ve paid them for their efforts you can put your name as the author! Check out Elance.com for someone to write your ebook.
Now there is more to this strategy than what I’ve covered here, but I just wanted you to know that there are always cheaper and easier ways to market your opportunity.
To find out more on how you can build a successful online MLM business from the comfort of your own home go to MLM Success Secrets at http://www.MLM-Secrets.com
About the Author:
Gavin The Young Marketer is a bright upcoming entrepreneur from Australia. Go to http://www.MLM-Secrets.com & grab a copy of his free ebook & sign up to his ecourse on building a successful online MLM business.
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