The words we use in Selling can make or break our Success. This is even more important when doing business over the Phone since we are usually very limited with the time that a Prospect or Client will grant us. I urge you to analyze your Presentation and use as many Power Words and Emotion Packed Words as possible. In fact, how about using Super Verbs instead of plain old Standard Verbs?
Standard Verbs versus Super Verbs
Accent: Emphasize, Underscore
Break: Smash, Crush, Demolish
Eat: Consume, Devour, Feast
Forgive: Pardon, Excuse, Overlook
Hate: Detest, Loathe, Despise
Imagine: Envision, Conjure, Conceptualize
Improve: Enhance, Refine, Perfect
Jump: Leap, Lunge, Bound
Learn: Discover, Grasp, Comprehend
Like: Admire, Adore, Cherish, Delight in
Make: Create, Engineer, Design
Promise: Vow, Swear
Reveal: Manifest, Unveil, Disclose
About the Author:
Stan Billue, CSP has been called the most Ripped Off, Respected and Referred-to Sales Trainer alive. He's a recognized expert in Sales Training, Telemarketing, Motivation, Mentoring, Marketing and Copy Writing. He's been a student of successful Business Owners, top Sales Pros, and imaginative Entrepreneurs, an hour a day for 30 plus years and doubled his Income for 5 consecutive years selling on the Phone. Free Newsletter at www.StanBillue.com